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Maribel Lopez of Lopez Research just posted a great article in Tech Target outlining four ways a mobility project can transform your business. Here’s a quick summary of her key points:

To truly embrace mobility, rethink the way organizations do business. A well-planned mobility project can help companies increase revenue and make employees more productive. Virtually all business leaders recognize that change is important and necessary. That's why a successful mobile project transforms business processes.

Winning mobile strategies don't simply replicate existing processes for new form factors. The best mobile experiences change the way your employees work and the way customers experience your brand.

To improve business processes, some companies embrace built-in device features such as location-based services and the camera. Others use sensors and wearables to gather information and feed new insight into workflows. [Hey, Think about ViziApps and AT&T M2X IoT for that!]

That's why a successful mobile project transforms business processes. Maribel highlights the four ways as:

> Create strong user experiences that increase revenue

> Digitize workflows to increase employee productivity

> Improve communications

> Collect new data for new insight

See the full article at:http://bit.ly/1Un40qf

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